Single 12 ounce can of Genessee Beer

Banko’s Beers Through the Years: 1980 Genesee Beer, A Top Seller

Beer has been a favorite drink for centuries, but with changing years come changing tastes. Banko Beverage Co is a beverage distributor serving bars, restaurants, and retailers in the greater Lehigh Valley area with more than 90 years of experience in the industry. Our company is dedicated to adapting as customers do so we can provide our clients with the beverages their customers want. Here, we share more information about how our beer selection has changed over time and how Genesee Beer became a new driver of growth for us in 1980.

About Genesee Beer

Genesee Beer is produced by The Genesee Brewing Company in Rochester, New York, the oldest brewery in the state. Founded in 1878 and continuously growing, some of their most common beers include:

  • The original Genesee Beer has been brewed for over 125 years and is made with six-row barley malt, corn grits, and hops for a dry grain flavor.
  • The Original Genesee Cream Ale was created in 1960 and is fermented cold with ale yeast for a crisp and subtly sweet finish. This beer became America’s best-selling ale for six years during the 70s and 80s.
  • The Genesee Light Beer was introduced in 1974 and is smooth, light-bodied, and refreshing, perfect for light beer lovers.

By the year 1980, Genesee Beer was one of the top-selling beers in the nation and many suppliers and distributors across the country were seeking their products. Banko Beverage Co is happy to provide these and other Genesee Brewing Company products to our clients in Pennsylvania.

Banko Beverage Co and Genesee Beer

Banko Beverage Co began as a soda distribution company and expanded into the beer industry after the Prohibition era. Starting with Schaefer Beer in 1933, our company continued to add beers from major suppliers like Miller, Heineken, and Guinness as they became popular. Having these well-known brands in our portfolio has helped us as we continue to expand our offerings.

In the late 1970s and into 1980, Banko Beverage Co began to offer Genesee Beer, which was climbing in popularity across the country. Being able to provide this popular beer to clients in the greater Lehigh Valley area helped solidify Banko Beverage Co as a reliable distributor that offers the beers that people most want to drink.

At Banko Beverage Co, we have always been dedicated to adapting our selection as the market and tastes of customers change. This commitment has allowed us to continuously grow and expand, now partnering with over 30 breweries and serving more than 1,000 bars, restaurants, and suppliers throughout the Lehigh Valley and surrounding areas.

We have also recently expanded to offer more beverages than just beer, with a selection that includes seltzers, ciders, and sodas. Whatever beverages your customers need, bank on Banko Beverage Co to supply them.

Learn More from Banko Beverage Co

Whether your restaurant or establishment needs classic beers from recognized brands like Genesee Beer, or unique drinks from craft breweries, Banko Beverage Co is here to provide them. Serving the greater Lehigh Valley and surrounding areas, Banko Beverage Co is the only licensed beverage provider in the Allentown, PA area, and is the one to trust with all your beverage needs. Contact us today to learn more or place an order through our simple online system.

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