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Something Sweet: Ready-to-Drink Cocktails

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Enjoying a cocktail at the club or while relaxing at home can be a lot of fun, but it can be inefficient, too. No one wants to leave the dancefloor and stand in line for 10 minutes while the bartender makes their drink, and no one can afford to have a bottle of drink syrup spoil in the fridge after only one use. With the recent improvements taking place in the ready-to-drink cocktail category, standing in line at a bar may soon be a thing of the past.

Unlike the ready-to-drink cocktails of yesterday, today’s options are made with high-quality ingredients in an ever-increasing variety of flavors. No matter what your favorite cocktail is, chances are there is a ready-to-drink version of it being produced. All you need to do is open the fridge, unscrew the cap, and your patrons are ready to enjoy a high-quality cocktail – without the bar. Banko Beverage Co takes a closer look at ready-to-drink cocktails here.

Spotting a Bigger Trend

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Sales of ready-to-drink cocktails have been growing steadily over the past several years, and it is easy to see why. The fact that ready-to-drink cocktails require no preparation makes them a big hit with today’s busy consumer. Who really wants to make a special trip to the grocery store for cocktail ingredients before their friends come over, anyway? These pre-made drinks require no special skills, ingredients, or supplies, making them perfectly geared towards consumers spending much of their time at home.

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The convenience of ready-to-drink cocktails has also made them a big success with bars, clubs, sports venues, airlines, hotels, and more. Instead of hiring multiple bartenders and forcing consumers to stand in long drink lines, venue operators can now keep the concession lines moving quickly and efficiently as they hand out can after can of ready-to-drink cocktails. This is a win-win situation for both the consumer and the retailer.
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Along with their unrivaled efficiency, the rapid increase in popularity of ready-to-drink cocktails is also being fueled by changing consumer preferences. More and more consumers are turning away from beer and instead opting for spirits and cocktails. An all-natural, low-calorie cocktail in a can with an environmentally friendly mission statement seems to be what today’s consumer is into.

Some of Our Favorites

There are plenty of ready-to-drink cocktails on the market, but how can you be sure which ones will offer the best bang for your buck? Consider these suggestions from Banko Beverage Co’s suppliers:

Johnny Bootlegger

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Johnny Bootlegger is inspired by the prohibition era of the 1920s when many creative cocktails were formulated under the secrecy of speakeasies. It is a great choice when a spirited, sweet beverage is desired. With eight different flavors to choose from and 12% alcohol by volume, Johnny Bootlegger lives up to its name. Try all eight tasty flavors:

  • Alcatraz Sour Apple
  • Ice Lemonade
  • Juice Joint Watermelon
  • Sing Sing Sour Grape
  • Shady Shades Strawberry
  • Syndicate City Sour Peach
  • Prison Break Black Cherry
  • Scarface Sour Raspberry

Clubtails: Cocktail in a Can

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Are you looking for a quick, convenient way to enjoy your favorite cocktail? Look no further. With Clubtails, it is now possible to enjoy a perfectly blended cocktail in a ready-to-drink package. They are also vegan and gluten-free, making them an excellent choice for health-conscious consumers. With 10% alcohol by volume and over eight exciting flavors to choose from, there is a Clubtails can for every occasion. Give one of these popular flavors a try:

  • Sex on the Beach
  • Bahama Mama
  • Screw Driver
  • Long Island Iced Tea
  • Watermelon Margarita
  • Peach Margarita
  • Blueberry Mojito
  • Strawberry Daiquiri

A New Frontier of Efficiency

Closeup of Original Clubtails Sex On The Beach CanToday’s beverage industry is evolving faster than ever, giving consumers the option to enjoy a premium cocktail whenever and wherever they desire. As the Lehigh Valley’s premier beverage distributor, Banko Beverage Co looks forward to helping you improve your establishment’s efficiency in any way we can. If you are interested in learning more about ready-to-drink cocktails or how a partnership with Banko Beverage Co can benefit your business, please contact us today.

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